In an exclusive article published in Reverse Logistics Association Magazine, Puneet Soni, Executive Vice President at Innover, sheds light on how new-age technologies are transforming reverse logistics into a sustainable and profitable practice, seamlessly paving the way for a circular economy. He further asserts that the integration of 4.0 technologies in reverse logistics is pivotal in propelling resilience, agility, and customer experiences.
Reverse logistics (RL) has gained prominence in recent years, particularly following the surge in eCommerce or online shopping. Initially considered a practice focused predominantly on the End of Life (EOL) journey of products, making their way back through the logistics chain for recycling or disposal, RL has undergone significant change and expansion in scope. The widespread impact of eCommerce, where most eTailers or sellers now allow returns not only for recycling and disposal but also for exchange, upgrades, or repairs, along with the growing demand for sustainability, has greatly broadened the realm of reverse logistics.
This piece highlights the inclusion of contemporary technologies that facilitate the conversion of reverse logistics into a sustainable and beneficial practice, seamlessly integrating it into the circular economy.
Previously published in Reverse Logistics Magazine. Read the entire article here.