Success Story

Voice Assistant Program for a leading Financial Services Firm providing Co-Branded Cards

About the client

Leading consumer financial services company offering co-branded credit cards

Challenges

  • Delay in payments by customers for store-based credit cards
  • Lack of customer engagement solution with voice assistant devices
  • Absence of layered orchestration for CI/CD deployment
  • Difficulty in integrating diverse NLP scenarios through Alexa skill development

Approach

  • The solution focused on boosting recovery of bill payments by integrating cardholder notifications & alerts with Alexa
  • Designed rewards capabilities on Alexa for fetching & redeeming rewards balance to drive customer engagement
  • Ensured scalability of the solution across other products and services
    Simplified the UI/UX for seamless interaction with the product

Solutions

1.Created and integrated voice command-based solutions for Alexa

2.Designed impactful UI Kit for Standard Smart Screen Experiences

3.Developed flexible serverless framework for Google Assistant and Siri by implementing NLP

4.Devised Cross platform, Open-source solution that can be deployed to both AWS lambda and AWS ECS on demand

Impact Delivered

30%

Increase in on-time payments

15%

Increase in new business

Elevated customer satisfaction
due to seamless product interaction

Tech Stack